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AI systemsMattia Esposito2 September 20266-minute read

Operational deadline alerts. It sounds only when there is something to do.

The contract renewed itself because the notice period for termination passed three weeks ago. Nobody forgot it: nobody knew. This piece checks the deadlines every morning and flags only those on which something can still be done.

In short

It alerts rarely, and that's why you read it. Only deadlines that require action come through. The rest stays on the list, available to consult, without sounding.

Every alert has a name on it. An alert sent to everyone belongs to nobody, so every deadline has a declared recipient and a date by which it gets closed.

You count how many alerts get ignored. It is the health measure of the tracker: if that share grows, the system is turning into noise and needs recalibrating.

This is the page for a single piece of the system. The other pieces, and the criterion for choosing which to start from, are on the services page.

The deadlines that get missed are the ones without an owner

Nobody forgets the date they have in their head. What gets missed are the deadlines inside a contract signed four years ago by a person who now does another job, and that nobody ever wrote down anywhere.

The second type that gets missed is the one with too many owners. A date that concerns three people gets looked at by zero people, because each assumes someone else is handling it, and the assumption holds until the day after the deadline.

A missed deadline doesn't cost you the day it falls due. It costs you the twelve months of renewal that start automatically the day after.

What changes in practice

Tacit renewals stop being a surprise. The termination notice arrives with the notice agreed for that type of contract, to a specific person, and stays open until someone states what they have decided.

The second change is that deadlines leave people's heads. Whoever goes on holiday doesn't take a date away with them, and whoever changes role leaves the tracker behind instead of carrying it off in a notebook.

The third is the most useful and arrives after a few months: you discover how many deadlines existed without anyone ever having counted them. The first census is almost always the part that surprises most.

An alert that always arrives stops being read

That is why this piece alerts rarely, and the measurement comes from a field where alerts matter far more than in an office. A review of 17 studies published in the journal of the American Medical Informatics Association reports a stark figure: «Drug safety alerts are overridden by clinicians in 49% to 96% of cases».

These are alerts concerning a patient's safety, ignored up to ninety-six times out of a hundred. A reminder about a supply renewal, inside a list that sends fifteen a day, has a much shorter life than that, and the result is an installed system nobody looks at.

The operational consequence is a design rule, not a preference: the threshold for an alert to sound is raised until every alert corresponds to something to do. Everything else stays available in a list, which is a different place from a person's attention.

The alert that interrupts gets accepted less

The form of the alert changes the result, and this too has been measured. A 2019 systematic review in the same journal, which selected 39 articles out of 1,011, compared alerts that put themselves in front of whoever is working with those that don't.

Interruptive alerts are accepted in 38.67% of cases, non-interruptive ones in 61.57%, with a statistically significant difference. Demanding attention more forcefully gets less attention, which is the opposite of what almost all alert systems assume.

The authors' conclusion also points to the other lever: «Alert fatigue may be mitigated by redesigning the interactive behavior of CDS and tailoring CDS to clinical roles». Translated out of the hospital ward, the alert is cut to the role of whoever receives it, and the same alert sent to everyone is worth less than one sent to the person who can act.

Hence the choice: the alert arrives in a place people go and look at, with the urgency written next to it and the due date above. It interrupts only when the window for acting is about to close, and in that case the interruption is the message.

What goes into the tracker, and what doesn't

Everything with a certain date and a possible action goes in. A date without an action isn't a deadline, it's information, and information belongs in a list, not in an alert.

TypeHow it is handledWhat you get
Tacit renewalscontracts and supplies

The notice starts from the termination period written in the contract, not from the expiry date, and stays open until a decision is made.

The choice to renew becomes a choice again, instead of happening on its own.

Time-limited documentscertifications, analyses

The validity date is read from the document when it comes in, and the notice takes account of that body's renewal times.

No expired document discovered by a customer or an inspection.

Periodic inspectionsequipment and installations

The frequency is set once, and every inspection carried out generates the next one on its own with the same notice.

The calendar maintains itself, instead of being rebuilt every year.

Tax and legal mattersoutside the scope

The date is flagged as a point to take to whoever assists the business, with no interpretation by the system.

The reminder arrives, and the assessment stays with whoever signs it.

What the system does, step by step

The check runs every morning at the agreed time and looks at the window of the following days. Every step leaves a log entry, so at the end of the month you know what was flagged, to whom, and what became of it.

StepWhat happensWhat you get
The censusonce only

The dates are gathered from contracts, spreadsheets, calendars and incoming documents, and each one gets a type and an owner.

For the first time the complete list exists, and it is almost always longer than expected.

The noticedifferent by type

Every type of deadline has its own alert distance, calculated on the time really needed to act.

The alert arrives when something can still be done, not the day before.

The filteronly what requires action

Deadlines already handled, postponed or with no possible action don't generate alerts and stay available to consult.

What sounds always corresponds to something to do, so people look at it.

The recipientone name, not everyone

Every alert has a person on it and stays open until that person states what they have decided.

No deadline that concerns three people and gets looked at by none.

The reviewevery month

You count how many alerts were closed without doing anything, and the types that produce them are removed or recalibrated.

The tracker stays readable instead of swelling until it becomes noise.

The measurement almost nobody keeps

The agreed indicator is the share of deadlines anticipated with the agreed notice, and it is measured like the others: you look at how it is today over a real period, set the threshold the work must pass not to be considered a failure, and compare afterwards.

The second number is the one that keeps the system alive, and almost nobody collects it: how many alerts are closed without anyone doing anything. It is the direct translation of the clinical figure cited above, applied to an office.

When that share grows, the answer isn't to send more insistent alerts. The thresholds are raised, types of deadline are removed from the list of those that sound, and you check that every remaining alert still has a possible action behind it.

What goes out on its own and what waits for a person

All of the checking goes out on its own: reading the dates, calculating the notice, filtering, routing to the recipient and flagging what stays open beyond the due date. These are repetitive jobs that commit the business to nobody.

Nothing that counts as a decision or a communication goes out on its own. A termination notice, a renewal, a repair order and any message to a supplier or customer stay prepared and waiting, because they are choices. The full reasoning is on the page about the principles we build with.

The same thing changes name with the trade

The mechanism is identical; the deadline isn't. It is worth looking at your own case, because that is where you see which date today lives only inside someone's head.

SectorThe deadline that gets missedWhere you see it
Food and agricultureand export

The validity of a certificate or an analysis, found to have expired while a foreign buyer is asking for it to clear customs.

How to obtain a health certificate for export

Restaurantsand bars

Periodic inspections of equipment and renewals of supply contracts, which renew themselves on old terms.

The service of a dining room where the phone rings unanswered

Hospitalityaccommodation and events

The deadlines with portals and agencies, and the pre-season deadlines that all arrive together in the worst month.

The pre-season of an accommodation business

What this piece doesn't do

It doesn't interpret tax and legal deadlines. It flags them as a point to take to whoever assists the business, with the date and the document attached, and stops there, as we do on every matter with consequences for a tax return or a contract.

It doesn't send communications on your behalf. It prepares, flags and keeps open: the termination notice, the renewal and the request to a supplier remain a person's acts.

It doesn't extract dates on its own from documents it has never seen. Reading incoming documents, with a check before any data goes in, is a piece of its own: it is handled by automatic document entry, and the two work well together. What happened during the month ends up in monthly reporting.

Questions and answers

Why not alert on every deadline?

Because an alert that always arrives stops being read, and this has been measured. Van der Sijs's review in the journal of the American Medical Informatics Association, covering 17 studies, reports that drug safety alerts are overridden by physicians between 49% and 96% of the time.

These are alerts concerning a patient's health: if those get ignored, a reminder about a contract renewal has an even shorter life. So the threshold for sending an alert is high by design, and whatever doesn't require action stays on the list without sounding.

Which deadlines can be tracked?

Those with a certain date and a possible action: tacit renewals of contracts and supplies, notice periods for termination, certifications and analyses with time-limited validity, periodic inspections of equipment, expiry of price lists and commercial agreements, domain and licence renewals, recurring internal obligations.

Deadlines that depend on a tax or legal assessment stay out. Those are flagged as a point to take to your own adviser, and we give no interpretation of them.

How do you stop the alert from becoming noise?

With three choices made beforehand. Every alert has a declared recipient, because an alert sent to everyone belongs to nobody. Every type of deadline has its own notice period, because a contract with ninety days' termination notice and a domain renewal aren't flagged at the same moment.

And the alert doesn't interrupt: it arrives in a place people go and look at, with the urgency written next to it. The 2019 review in the same journal measures that interruptive alerts are accepted in 38.67% of cases against 61.57% for non-interruptive ones.

Do we need new management software?

No. The dates are gathered from where they already are: contracts in folders, spreadsheets, shared calendars, deadlines extracted from documents coming into the business. Where an internal system can be accessed from outside, the dates are read directly; where it can't, you start from a shared list with the same fields, which stays compatible with whatever comes later.

The real work is the first census of existing deadlines, and it is done once.

How do you measure whether it's working?

With the share of deadlines anticipated with the agreed notice, which is the indicator, and with a second number almost nobody keeps: how many alerts are closed without anyone doing anything.

If that share grows, the tracker is turning into noise and needs recalibrating, by raising the thresholds or removing types of deadline. An alert system that nobody reviews turns into yet another list to ignore within a few months.

Notes on sources

  1. The 49% and 96% come from van der Sijs, Aarts, Vulto and Berg, Overriding of Drug Safety Alerts in Computerized Physician Order Entry, Journal of the American Medical Informatics Association 13(2), 2006, pages 138-147, a review of 17 studies, quoted verbatim. It measures physicians facing clinical alerts, not office staff facing a contract reminder: we use it for the principle, which is the drop in attention on frequent alerts, and not to transfer the percentage to your office.
  2. The 38.67% against 61.57% comes from Hussain, Reynolds and Zheng, Medication safety alert fatigue may be reduced via interaction design and clinical role tailoring, same journal, 2019, a systematic review that selected 39 articles out of 1,011. The same sample limitation applies, and the authors warn that the different studies calculate acceptance in ways that can't be compared with each other.
  3. We don't publish the number of minutes it takes to get back to work after an interruption. The figure that circulates everywhere on this point doesn't appear in the study it is attributed to: it comes from the author's later statements in interviews, and repeating it would give an impression the look of a measurement.
  4. We don't publish any figure on the average cost of a missed deadline. The available estimates measure large organisations with contracts on a completely different scale, and they change a lot between one survey and the next from the same source. The cost is counted on your own case, by looking at the tacit renewals of the last two years.
  5. This page doesn't report results obtained for a client, because this piece hasn't yet been delivered to a client. The tests cited are functional checks carried out in testing.

The other pieces in this group

Deadlines and numbers nobody checks in time

All the pieces, in the six groups

·The next step

Fifteen minutes, with your case in front of us.

Count the contracts that renewed themselves in the last two years without anyone deciding to renew them. If the number isn't known, that is already the most useful answer. In fifteen minutes on the phone we look at it together and tell you where it makes sense to start, even if we don't end up working together.

You get Mattia Esposito, who then builds the system: there's no salesperson in between. If you'd rather measure on your own before talking, the Diagnostico (in Italian) is twenty questions and five minutes.